Advertising for medical products
Speakers
Are you a manufacturer or distributor of medicinal products, food supplements or medical devices and want to advertise your products to the public in a legally compliant manner?
In our webinar on April 3, 2025, we will use the example of medical products to show you what you need to consider when advertising with health claims and what data you need for legally compliant advertising.
Scientific validation of advertising for medicinal products
Our expert Dr. Niels Lutzhöft will guide you through the general principles for the scientific substantiation of advertising for medicinal products. He also sheds light on the question in which cases it is permissible to deviate from the strict gold standard - validation by a randomized, placebo-controlled double-blind study.
Example case of an eye implant
Alexander Stumpf, Legal Counsel at Roche Pharma AG, takes a look at a real-life case and presents an eye implant and the possibilities of generating study data in such cases.
Based on this case study, our expert Maximilian Möller will discuss the typical problems that can arise when applying general principles to medical devices.
Participation in the event is free of charge. Please note that this event will be held in German.