The Good, the Bad[Faith], and the Bubbly

The French Champagne Association successfully opposed the "ChamPengWine" trade mark before the Singapore Registry. The Hearing Officer found that "ChamPengWine" did not contain or consist of the "champagne" geographical indication and was neither deceptive nor misleading, but was applied for in bad faith. This article examines the decision in the broader context of the bad faith ground generally.