Stretching Copyright: Protecting online fitness workouts
Written By
Phil Sherrell
Partner
UK
I am head of Bird & Bird's London office and a partner in our Media, Entertainment and Sports team, focusing on litigating disputes relating to content and brands.
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With UK gyms set to remain closed for the foreseeable future, home online workouts have become increasingly popular. Many routines are highly innovative and take considerable time, skill and effort to produce. This article explores the extent to which these workouts can be protected by the UK's copyright laws and provides some practical legal points to consider when creating such content.
