Adopted
A bill implementing the Omnibus Directive into Polish law came into force on 1 January 2023.
The act has introduced the following laws:
The Act of 1 December 2022 Amending the Act on Consumer Rights and Certain Other Acts (Ustawa z dnia z dnia 1 grudnia 2022 r. o zmianie ustawy o prawach konsumenta oraz niektórych innych ustaw).
The new rules have entered into force on 1 January 2023.
Amendments to existing laws (see "Implementation Act" section).
N/A
Polish law currently provides penalty provisions for infringements of the national provisions adopted pursuant to the Unfair Contract Terms Directive.
Under Art. 23a of the Act on Competition and Consumer Protection it is prohibited to use in standard contracts concluded with consumers prohibited contractual terms and conditions referred to in Art. 3851 Sec. 1 of the Act of 23 April 1964. - Civil Code. Further, pursuant to Art. 23b of the Act on Competition and Consumer Protection, the relevant enforcement authorities (the President of the Office for Competition and Consumer Protection) shall issue a decision declaring the provisions of the standard contract forbidden and prohibiting its use, if it finds a violation of the prohibition specified in Article 23a.
In such a decision the relevant consumer protection authority may determine measures to remove the continuing effects of the breach and in particular oblige the trader to:
The relevant consumer protection authority may also order the publication of the decision in whole or in part, with indication whether the decision is legally valid, in the form specified therein, at the entrepreneur's expense.
According to Article 106 Sec. 1(3a) of the Act on Competition and Consumer Protection, the relevant enforcement authorities (the President of the Office for Competition and Consumer Protection) may impose on an enterprise a fine up to 10% of the enterprise's turnover. This is a financial penalty amounting to no more than 10% of the turnover generated in the financial year preceding the year in which the penalty is imposed - even if the enterprise unintentionally violated the prohibition against the use of unfair contractual terms.
Art. 106 of the Act on Competition and Consumer Protection will be supplemented with Sec. 8, adding that, if it is not possible to determine the amount of the turnover achieved generated by the enterprise in the financial year preceding the year in which the penalty is imposed due to the unavailability of financial data, the President of the Office may impose a financial penalty in an amount of up to EUR 2,000,000.
In addition, if an enterprise violates the prohibition against the use of unfair commercial practices, a manager of such enterprise may be subject to a financial penalty of up to PLN 2,000,000 (or up to PLN 5,000,000 in case of managing person in an entity subject to financial market supervision) if such person intentionally enabled the enterprise to commit the above violation as part of performing their function at the time of the identified violation (Art. 106b Sec. 1 and 2 of the Act on Competition and Consumer Protection).
The criteria for imposing penalties set out in Art. 111 of the Act on Competition and Consumer Protection will be supplemented with the additional criterion of sanctions imposed on a seller or supplier for the same infringement in other Member States in cross-border cases, if information on such sanctions is available under the mechanism established by Regulation (EU) 2017/2394 of the European Parliament and of the Council.
Poland has refrained from implementing the option given by the Directive to set higher maximum fines.
At the place of retail sale and provision of services, the trader must display the price and the unit price of the good (service) clearly and without ambiguity and allow to compare the prices.
When announcing a price reduction, a trader must indicate the lowest price of the goods or services within 30 days prior to applying the price reduction.
The Polish legislator has implemented two exceptions, and so the above does not apply to:
The above is stipulated in Art. 4 of the Act on Informing about Prices of Goods and Services.
The Polish legislator chose not to implement the exception concerning gradual price reductions.
Under Polish rules, new obligations on price reductions apply not only to goods but also to services.
If an entrepreneur fails to perform the obligations referred to in Art. 4 of the Act on Informing about Prices of Goods and Services, the Provincial Inspector of the Commercial Inspectorate may impose a fine, by way of a decision, of up to PLN 20,000.
If the entrepreneur has failed to comply with the obligations referred to in Art. 4 of the Act on Informing about Prices of Goods and Services at least three times within 12 months from the date when the first violation of these obligations was found, the authority may impose a financial penalty of up to PLN 40,000.
According to the amended Art. 6 of the Act on Informing about Prices of Goods and Services, when establishing the amount of the fine, the following criteria are taken into account:
Further, if the infringement related to the indication of the prices constitutes an unfair market practice within the meaning of the Unfair Commercial Practices Directive (as implemented in Poland), then further fines under the Act on Competition and Consumer Protection may apply.
The terms "digital service" and "digital content" have been introduced into the Act on Combating Unfair Commercial Practices. This means that the provisions of the Act will also apply to digital services and content.
The relevant changes are described further in this section C.
Traders who operate such a search function have to inform the consumer, at the latest when the consumer expresses his will to be bound a distance contract, in a clear and comprehensible manner, appropriate to the means of remote communication used, about the main parameters used to rank products in online searches and about the relative importance of these parameters compared to other parameters.
This results from an addition of Art. 12a to the Act on Consumer Rights.
Failure to provide information on parameters that determine the ranking or providing such information improperly may constitute a misleading omission within the meaning of Act on Combating Unfair Practices.
Further, providing search results without explicitly disclosing paid advertising or payments made specifically to obtain a higher ranking of products within the search results (in response to an internet search by a consumer) constitutes unfair market practice in all circumstances (Art. 7(11a) of the Act on Combating Unfair Commercial Practices).
Traders who operate online marketplaces have to inform consumers at the latest when the consumer expresses his will to be bound a distance contract, in a clear and comprehensible manner, appropriate to the means of remote communication used, about whether a given item is purchased from another consumer or another trader and that, in the case of transactions with other consumers, the consumer will not benefit from EU consumer protection rules.
There is also an obligation to inform consumers about the sharing of obligations related to a contract concluded by a consumer on an online trading platform, between the third party offering the goods, services or digital content and the provider of the online trading platform (Art. 12a has been added to the Act on Consumer Rights).
The provision of the above information by the trader is mandatory.
Under Polish law, doorstep selling constitutes an aggressive commercial practice in all circumstances if the trader ignores the consumer's request to leave the consumer's premises or the consumer's request to cease paying such visits (Art. 9 (1) of the Act on Combating Unfair Commercial Practices).
Poland has not introduced any further rules on door-to-door selling or shopping trips (i.e. trips organised by a trader with the aim or effect of promoting or selling products to consumers) under the Act on Combating Unfair Commercial Practices.
However, under the new Art. 27 of the Act on Consumer Rights, if a consumer has entered into an off-premises contract during a door-to-door selling or commercial excursion, the withdrawal period is 30 days.
Traders are obliged to inform consumers about whether and how they ensure that reviews originate from consumers who are actual users/buyers.
This only covers traders who make consumer reviews accessible.
This follows from the planned addition of a provision to Art. 6 in Sec. 4(7) to the Act on Combating Unfair Commercial Practices.
Moreover, new categories of market practices that are deemed unfair in all circumstances will be added to Art. 7 of the same act, i.e:
Any marketing of goods in one or more Member States as identical to goods marketed in other Member States, where the goods differ materially in their composition or properties, will be deemed to be misleading unless it is supported by legitimate, objective factors.
This has been added as point 5 to Art. 5(2) of the Act on Combating Unfair Commercial Practices.
Currently, where the use of an unfair market practice is found, under article 3(1) of Act on Combating Unfair Commercial Practices, a consumer whose interest has been threatened or infringed may demand:
Point 3a has been added to this catalogue, which will stipulate that a consumer may also request, where appropriate, a price reduction.
Polish law currently provides penalty provisions for infringements of the national provisions adopted pursuant to the Unfair Commercial Practices Directive.
According to Art. 106 Sec. 1(4) of the Act on Competition and Consumer Protection, the relevant enforcement authorities (the President of the Office for Competition and Consumer protection) may impose on an enterprise a financial penalty amounting to no more than 10% of the turnover generated in the financial year preceding the year in which the penalty is imposed - if the enterprise even unintentionally violates the prohibition against the use of unfair commercial practices.
Art. 106 of the the Act on Competition and Consumer Protection will be supplemented with Sec. 8, adding that, if it is not possible to determine the amount of the turnover generated by the enterprise in the financial year preceding the year in which the penalty is imposed due to the unavailability of financial data, the President of the Office may impose a financial penalty in an amount of up to EUR 2,000,000.
Poland has refrained from implementing the option given by the Directive to set higher maximum fines. In addition, if an enterprise violates the prohibition against the use of unfair commercial practices, a manager of such entrepreneur may be subject to a financial penalty of up to PLN 2,000,000 (or up to PLN 5,000,000 in case of a manager in an entity subject to financial market supervision) if such person intentionally enabled the enterprise to commit the above violation as part of performing their function at the time of the identified violation (Art. 106b Sec. 1 and 2 of the Act on Competition and Consumer Protection).
The criteria for imposing penalties set out in Art. 111 of the Act on Competition and Consumer Protection will be supplemented with an additional criterion of sanctions imposed on a seller or supplier for the same infringement in other Member States in cross-border cases, if information on such sanctions is available under the mechanism established by Regulation (EU) 2017/2394 of the European Parliament and of the Council.
Goods with digital elements, as well as digital content and digital services, will be subject to the same rules as all other goods and services covered by the Consumer Rights Directive.
However, the following additional information obligation must be fulfilled in the case of goods with digital elements, digital content or digital services:
a) information on the trader's legal responsibility for the conformity of the performance with the contract;
b) information on the functionality of goods with digital elements, digital content or digital services and the technical means for their protection; and
c) information on relevant compatibility and interoperability of goods with digital elements, digital content or digital services (the above is implemented in Art. 8 point 5, 8 and 9 of the Act on Consumer Rights and in Art. 12 Sec. 1 point 13, 19 and 20 of the Act on Consumer Rights).
The above information must be provided at the latest at the moment when a consumer expresses his/her will to be bound by a distance or off-premises contract.
Yes.
In Poland the rule set out in Art. 3 Sec.1a of the Consumer Rights Directive will be transposed through the amendment of the Act on Consumer Rights by adding Art. 3 Sec. 1 point 11 to the Act on Consumer Rights pursuant to which, the provisions of the Act on Consumer Rights do not apply to the contracts for the supply of digital content or a digital service where there is no obligation on the consumer to provide anything other than the supply of personal data in exchange and those data are processed by the trader for the sole purpose of:
(a) the supply of digital content or a digital service; or
(b) fulfil a legal obligation.
Hence, all contracts that fall outside the scope of the criteria above will be governed by the provisions of the Act on Consumer Rights.
When concluding a distance or off-premise contract, a trader will have to provide the consumer with the trader's address, email address and telephone number to enable the consumer to communicate with the trader quickly and effectively. The obligation to indicate a fax number is no longer applicable.
In addition, the trader will have to provide the consumer with information about other means of communication that:
a) guarantee that written correspondence between the consumer and the enterprise is preserved, including the date and time of such correspondence;
b) meet the requirements of a durable medium;
c) ensure quick and effective contact between the consumer and the trader
if such a measure is additionally made available by the enterprise. In addition, a trader will have to inform the consumer about whether the trader has personalised the price of a specific product/service on the basis of automated decision-making.
Before concluding a contract, the trader will have to inform the consumer about the following:
These amendments will be introduced in Art. 12 of Act on Competition and Consumer Protection.
Where there is only limited space or time to display the information, the main characteristics of the goods or services, the identity of the trader, the total price, the right of withdrawal, the duration of the contract and the conditions of termination of indeterminate contracts will must be indicated. However, the trader will must still provide the other mandatory information, including the model withdrawal form, in an appropriate manner.
Pursuant to the new Art. 12a of Act on Consumer Rights, information obligations apply to operators of online marketplaces. These information obligations, inter alia, include information concerning:
The Polish legislator has not used the option provided in the Omnibus Directive to impose additional information requirements for providers of online marketplaces.
In the case where a consumer withdraws from an agreement, the trader must refrain from using content that is not personal data and that was provided or created by the consumer when using the digital content or services provided by the trader, unless that content:
Upon request, the trader must also provide the consumer with the content provided or created by the consumer (unless the first three exceptions (1-3) above apply). This must be done free of charge, within a reasonable period of time, and in a common and machine-readable format.
In the case where a consumer withdraws from a contract, the trader can prevent the consumer from continuing to use the digital content or digital service, in particular by preventing the consumer from accessing the digital content or digital service or by blocking the user's account. This provision does not affect the consumer's rights referred to above.
This will be added as Art. 32a of the Act on Competition and Consumer Protection.
The right of withdrawal will expire with respect to contracts:
Polish law provides penalty provisions applicable to infringements of the national provisions adopted pursuant to the Consumer Rights Directive. Amended Art. 24 of the Consumer Rights Directive is currently implemented in the following provisions of the Act on Competition and Consumer Protection (in force): Art. 24, Art. 106 Sec. 1 point 4, Art. 111 Secs. 1(1), 2, 3(1a-d)-(2), 4(2), 8.
Under Art. 24 Sec. 2 (2) of the Act on Competition and Consumer Protection practices harmful to collective interest of consumers shall be understood as conduct of an enterprise to the detriment of the said collective interest, which is contrary to law or morals, and in particular a breach of the obligation to provide reliable, correct, and complete information to consumers. Further, pursuant to Art. 26(1) of the Act on Competition and Consumer Protection, where an infringement of the prohibition referred to in Article 24 is found, the President of the Office issues a decision to consider a practice to be harmful to the collective interests of consumers and to impose an injunction against that practice.
The relevant consumer protection authority may also order the publication of the decision in whole or in part, with indication whether the decision is legally valid, in the form specified therein, at the enterprise's expense. According to Article 106 Sec. 1(4) of the Act on Competition and Consumer Protection, the relevant enforcement authorities (the President of the Office for Competition and Consumer Protection) may impose on an enterprise a fine up to 10% of the entrepreneur's turnover a financial penalty amounting to no more than 10% of the turnover generated in the financial year preceding the year in which the penalty is imposed if the enterprise even unintentionally violates the prohibition against the use of unfair commercial practices.
Art. 106 of the Act on Competition and Consumer Protection will be supplemented with Sec. 8, adding that, if it is not possible to determine the amount of the turnover achieved generated by the enterprise in the financial year preceding the year in which the penalty is imposed due to the unavailability of financial data, the President of the Office may impose a financial penalty in an amount of up to EUR 2,000,000.
In addition, if an enterprise violates the prohibition against the use of unfair commercial practices, a manager of such an enterprise may be subject to a financial penalty of up to PLN 2,000,000 (or up to PLN 5,000,000 in case of a manager in an entity subject to financial market supervision) if such person intentionally enabled the enterprise to commit the above violation as part of performing their function at the time of the identified violation (Art. 106b Sec. 1 and 2 of the Act on Competition and Consumer Protection).
The criteria for imposing penalties set out in Art. 111 of the Act on Competition and Consumer Protection will be supplemented with an additional criterion of sanctions imposed on a seller or supplier for the same infringement in other Member States in cross-border cases, if information on such sanctions is available under the mechanism established by Regulation (EU) 2017/2394 of the European Parliament and of the Council.
Poland has refrained from implementing the option given by the Directive to set higher maximum fines.
Optional provisions/deviations:
It is worth mentioning that there are rules that are in force since 01 January 2021, which are of purely local character.
Polish law grants certain rights, which are enjoyed solely by consumers, to self-employed persons. Such persons may exercise their new rights with respect to agreements directly related to their businesses, if the wording of such agreements shows that they do not have professional character for them.
As a result, provisions which have been reserved for consumers, i.e., provisions on abusive clauses, consumer rights under warranty (with restrictions) and rights of withdrawal from distance / off-premises contracts (with exceptions) will apply to self-employed persons.
The Office of Competition and Consumer Protection carried out extensive monitoring of online platforms, checking the correctness of practices related to extended information obligations. In 19 cases, violations were found and entrepreneurs were called upon to provide explanations and change the questioned practices. Most often, there was no information in the manner required by law that the entity selling on the platform was an entrepreneur (e.g. such information appeared only in the platform's regulations), and information about the division of responsibilities between the platform and sellers was scattered in several documents.
After the laws implementing the Omnibus Directive came into force in Poland (1 January 2023), the Polish regulator initiated intensive checkups of online and offline retailers aiming to verify whether the business is following new rules on price reductions and information obligations. As a result of these actions, numerous businesses were contacted by the regulator and requested to adjust to new rules, where failure to bring business practice in line with the regulator’s recommendations could result in initiation of formal proceedings.
Further, in May 2023, the Polish regulator issued a guidance on the new obligations regarding price reductions. The guidance presents rather a strict interpretation of the rules stemming from laws implementing the Price Indication Directive and in numerous places deviates from the guidance of the European Commission in this respect.
In July 2023, the Polish regulator informed that it has initiated formal proceedings against four traders whose practices are, in the regulator's opinion, not in line with new rules on price reductions.
Further actions were initiated in September 2023 and directed at three trading platforms offering its services to Polish consumers. The allegations concern failure to meet new information obligations imposed on platforms in the Omnibus Directive (i.a., obligation to provide information whether products are offered by an entrepreneur or a natural person etc.).
In 2022, the President of the Office of Competition and Consumer Protection took significant actions in the e-commerce sector. Investigations were initiated into e-commerce businesses using deceptive interface designs, known as 'dark patterns', to manipulate user decisions.
One of the key cases involved the company Vinted which was fined over PLN 5.3 million for similar practices. Another e-commerce company, OLX, also faced charges. Allegro, another e-commerce platform, was fined nearly PLN 4 million for unlawfully granting itself the ability to change regulations, including those related to the Smart service.
The office also examined companies that potentially offer the creation of false reviews wholesale without any contact with the evaluated product or service.
These actions indicate a strong focus on consumer protection and transparency within the e-commerce sector.