Bird & Bird ATMD advised Enero Group, an ASX-listed technology company operating a global collective of marketing and communications specialist agencies, in relation to its acquisition of 100% shares in the GetIT for up to a total consideration of US$15 million.
GetIT is a Singapore-based B2B technology marketing specialist providing telecom, IT, and tech marketers with strategic advisory services, martech, products, and programs that create end-to-end marketing success.
The acquisition of GetIT will provide Enero Group with its own office network across Asia, including Singapore, India, Malaysia, and Japan with a client portfolio that consists of high-profile tech brands such as AWS, Oracle, Fortinet, Fujitsu, Cisco, Telecom Malaysia, Google Cloud and Trend Micro.
Bird & Bird ATMD corporate partner Marcus Chow, and associates Luke Oon and Sally Kim advised on the transactional aspects, while employment partner Seow Hui Goh and senior associate Natasha Chang advised on the employment agreement.
